The platform
How Gelatin works
A two-sided marketplace built on one principle: verified data earns trust faster than any review system ever could.
For venues
Book talent that fills rooms
Browse by draw, not hype
Every DJ profile shows a 90-day rolling average with a range — not a polished number. You see how many heads they pull on average, at low and high, across how many events. Gut-feel booking is gone.
Request in minutes
Select a DJ, pick a date, agree on a fee, and send. No cold emails, no phone tag, no unanswered Instagram DMs. The DJ has 24 hours to confirm or decline.
Pay once, no surprises
Your payment (fee + 10% platform fee) is held in escrow when the booking is confirmed. Nothing moves until after the event. Cancel before a set cutoff for a full refund.
Confirm the draw
After the event, you confirm attendance to update the DJ's verified draw metric. The DJ's payment releases on its own one hour after their set — your confirmation powers the data, not the payout. Your numbers make the platform better for every venue after you.
For DJs
Build a verified track record
Apply and create your profile
Build your DJ profile — bio, genres, vibe tags, rate range. Your first draw metric comes from your first completed booking.
Accept booking requests
Venues send booking requests. You review, confirm or decline. Once confirmed, both parties are locked in.
Connect Stripe for payouts
One-time Stripe Connect onboarding puts you in the payout system. No bank ACH forms, no invoicing. Gelatin handles it.
Get paid, build your metric
Check in at the venue, play your set, and your 90% releases automatically one hour after — or cash out instantly for a small fee. Separately, the venue confirms attendance to build your verified draw profile. Over time, your data speaks louder than any portfolio.
The moat
The proven draw metric
Every DJ has a rolling 90-day draw metric showing their attendance range across recent events. It's not a lifetime average. Recency and range tell the truth.
Highest trust
Venue confirmed
Venue submits the headcount after the set — the highest-trust source for the draw metric.
High trust
Ticketing data
Pulled directly from Eventbrite, DICE, or similar platforms via integration.
Lower trust
Self-reported
DJ-submitted with photo evidence. Clearly labeled on the profile as unverified.